There are a lot of things that annoy me about various sites out there. Jumbled layouts, bad fonts, stolen graphics, bad writing. Well, here’s another one: that Twitter feed on the sidebar. I’m sure you know what I’m talking about. You’ve probably seen them on just about every blog you’ve ever gone to. Maybe it’s
Please Get Rid of that Twitter Feed on the Sidebar! Read More »
“You need to get on Social Media.” “You have to build your author platform.” “You have to have a strong online presence if you want to sell any books.” Just about every expert out there has said each of these phrases and more. And chances are you’ve heard all this already — if you want
What to do when you get Overwhelmed by the Social Media Marketing World Read More »
We’ve all seen Facebook Like4Like Ladders. We may have even participated in some. I know I have. In the off-chance you’ve been living under a rock, a Facebook Like4Like Ladder is a noble thread posting on Facebook (usually in a group) that invites you to post a link to your author fan page or business
What are you really getting when you hop onto one of those Facebook Like4Like Ladders? Read More »
Have you started to build your author platform yet? Or do you get stuck on trying to figure out which channels you should be on? Authors are expected to have a social media presence. Expected. Not only by their fans and readers, who want to connect and fan all over them, but also by publishers
Using the Social Media Pyramid to Build Your Author Platform Read More »
Step into any writing group, writing conference, writing community, or book marketing class and they all say the same thing: the key to success as an author is to start building an email marketing list as soon as possible. In fact, most everyone—from marketing coaches to experienced authors passing advice on to newcomers—goes so far
Building an Email Marketing List for Authors: A Comprehensive Guide Read More »
We all know getting your content onto Pinterest is critical to driving quality, targeted traffic to your website. However, we don’t all have hours and hours to spend on Pinterest trying to build followers, increase our viewership, or keep our content in the newsfeeds. The answer to this, of course, is to get more people
An Easy Way to Get More People to Share your Content on Pinterest Read More »
If you’re not using Twitter as a part of your author platform, you are doing yourself a huge disservice. But if you are on Twitter, then knowing how to maximize your presence on Twitter before it sucks up all your time becomes the next important task. First of all, Twitter is all about conversations. Unlike
How you can Maximize your Presence on Twitter by Automating Some Processes Read More »
