Ready to turn your email list into a sales machine AND finally feel confident it's doing its job — without the tech headaches or strategy gaps?

Your emails can't sell your offers if you never send them! Write, automate, and activate your email strategy in this live workshop so your list can finally do the heavy lifting.

A person in a pink sweater sits on the floor with a laptop, sipping from a white mug. They're planning to turn their blog into a book, capturing their thoughts in every keystroke.
A woman in a white shirt sits at a table, using her laptop to start a career as a ghostwriter. A cup of coffee sits nearby, fueling her creativity, while kitchen items subtly frame the background.

After 10+ years of writing, building, and fixing email systems for some of the biggest names in the coaching and personal development space, I’ve seen every mistake, shortcut, and stall point that keeps entrepreneurs stuck. I’ve helped creators go from zero to $9M in revenue, built sequences that welcomed over 150,000 new subscribers in just 6 months, and created automations that continue to sell long after the launch is over. Now I’m sharing the exact workflows, strategies, and automations that actually make your emails work, and I'm going to help you get them all built inside this powerful, live, get-it-done workshop.

Day 1: The Delivery Machine

Finally get your lead magnet to deliver automatically (and start your funnel the right way). No more “Oops, they signed up and got nothing.” You’ll set up your lead magnet delivery automation, apply the right tags, and map out what happens next so your subscribers get a warm, pro-level experience from the second they join your list.
You’ll walk away with:
✔️ Your first automation built and working
✔️ A mapped journey for new leads
✔️ Tags + triggers set up correctly (without overwhelm)

Day 2: The First Impression Fixer

Turn new subscribers into raving fans with a welcome sequence that actually builds trust. Your welcome sequence is your brand’s first real conversation and it sets the tone for everything that comes next. You’ll write and automate 3–5 emails that connect, qualify, and indoctrinate subscribers into your world (and your offers).
You’ll walk away with:
✔️ A full welcome sequence written + live
✔️ Interest tagging or segmenting setup
✔️ Your next automation trigger connected and ready

Day 3: The Evergreen Engine

Stay visible (and valuable) even when you're not launching. This is your never-run-out-of-content system. We’ll build your nurture sequence using evergreen prompts, smart sending rules, and light segmentation so you stay top-of-mind even when you’re heads down or off-grid.
You’ll walk away with:
✔️ 4–6 evergreen emails queued and scheduled
✔️ Automation logic that rotates content automatically
✔️ Optional: resend rules + light engagement tracking

Day 4: The Sales Switch

Sell your offer automatically without sounding spammy or pushy. You’ll create an automation that introduces your offer in a way that feels like a natural next step. Whether you’re launching, evergreen, or just want to follow up consistently, this sequence handles the pitch for you.
You’ll walk away with:
✔️ A complete sales automation (with objections built-in)
✔️ Abandoned checkout or deadline flow
✔️ Your list moving from nurture → offer without a dead end

Day 5: The Traffic Cop

Tie it all together, test it, and finally feel confident your emails are doing their job. Now that your automations are built, it’s time to make sure everything works together and keeps working. You’ll clean up your tags, run real-time tests, and implement behind-the-scenes automations that tell you who’s engaged, who’s ghosting, and who’s ready to buy.
You’ll walk away with:
✔️ A complete, working automation ecosystem
✔️ Engagement tracking + re-engagement triggers set up
✔️ Lead scoring automation to identify your hottest subscribers
✔️ Testing protocols + performance review tools
✔️ A future-proofed list strategy that works behind the scenes

Lead Magnet Delivery Sequence: (level 1) get your new subscribers exactly what they signed up for — fast. This bonus includes a high-converting lead magnet delivery email + optional follow-up prompts to keep the momentum going.

Welcome + Onboarding Sequence Templates: (level 1) make your first impression count. You’ll get a 3–5 email welcome sequence that helps new subscribers feel seen, aligned, and ready to take the next step with you — without sounding like a robot.

Evergreen Nurture Email Bundle: (level 1) stay top-of-mind without feeling like a full-time writer. This bundle includes 5 story-based nurture email templates plus optional prompts so you can rotate your content and build real connection over time.

Flash Promo Sequence (Retail/Ecomm Edition): (level 1) got a sale coming up? This bonus gives you a ready-to-customize 3-email promo sequence perfect for time-sensitive offers, product launches, or seasonal drops.

Book a Call Sequence (for Service Providers): (level 1) ready to turn lurkers into leads? You’ll get 3 customizable emails designed to invite warm subscribers to book a discovery or strategy call — without begging or sounding desperate.

Book Launch Sequence (for Authors): (level 1) whether you're launching on Amazon, building preorders, or announcing your first book baby to the world, this 4-email launch sequence helps you generate buzz, early reviews, and loyal readers.

Evergreen Newsletter Tracker: (level 1) manage your emails like a pro. This plug-and-play tracker helps you keep tabs on what’s sending, what’s working, and when to refresh — so you never fall off your subscribers’ radar again.

Re-Engagement Sequence: (level 2) ghosted by your list? This win-back sequence is designed to wake up inactive subscribers and either re-engage them or clear your list — improving deliverability and results without the awkwardness.

The Warm-Up Swipe Pack: (level 2) Been MIA from your email list? These 10 high-performing subject lines, 5 curiosity-driven preview texts, and 3 email snippets can warm up a cold list without sounding apologetic, awkward, or desperate. Just copy, tweak, and get back in their inbox like you never left.

Subject Line + Preview Text Swipe File: (level 2) Struggling to get your emails opened? This bonus includes a curated swipe file of high-performing subject lines and preview text combos — organized by strategy (curiosity, urgency, storytelling, value, and more). No more guessing what to write in those tiny but mighty spaces. Just plug, tweak, and send with confidence.

Automation Flowchart & Tag Map Pack: (level 2) perfect for visual learners. You’ll get editable diagrams that show how each automation works + a tag-and-trigger cheat sheet so everything runs smoothly behind the scenes.

What is G.U.S.T.O. — and why do you need it?

G.U.S.T.O. stands for Get Ur Sh*t Together & Organized… This is a new series of workshops designed to help you implement and build everything you've learned (or are currently learning) inside your courses.

And that’s exactly what we’re doing inside this live, done-with-you implementation workshop.
You've got all these templates sitting around, collecting dust, and making you feel guilty for not sending emails to your list.

Heck, it's been so long since you've emailed your list that to do so now feels weird and out of order.
But you can't wait to start sending emails before you start sending emails!

With the system we build here, you'll connect with your audience, nurture them automatically, and sell your offers (and you'll never have to worry about how to “get back into” emailing again).

Inside G.U.S.T.O., you’ll stop guessing and finally get your email ecosystem up and running with the support, templates, and strategy you need to do it in just 5 days.

Because if you're just gonna ghost your list… what’s the point of having one?

Naomi D Nakashima with bright pink hair and glasses smiles at the camera while holding a blue mug; various items and a green plush toy are visible in the background, hinting at a creative bootcamp or marketing automation workspace.

Hi! I'm Naomi…

Email Strategist. Funnel Builder. Operations Ninja.

I help coaches, creatives, and service providers write emails that connect and convert—without sounding robotic or sending “just checking in” fluff.

Over the past 20 years, I’ve ghostwritten 67 books, crafted hundreds of sales funnels, and built list strategies that have brought in millions in revenue (without burning anyone out in the process).

I’ve seen the silent lists, the overcomplicated automations, the launches that go nowhere—and I know exactly what does move the needle: clear, relationship-driven emails that meet your people where they are and guide them toward your offers.

3 Ways to Jump In

Installments

Pay 3 payments of $159

Everything you need to get it together in just 5 days

5 days of live, done-with-you implementation sprints
Live Q&As
Templates + tech walkthroughs
Level 1 bonuses

Pay In Full

$397

Premium support, accountability, and follow up strategy to get you built and get it moving

5 days of live, done-with-you implementation
14 days of tech support access after the workshop
Level 1 + 2 bonuses

Upgrade to VIP

$697

Includes additional support and feedback

14 days of tech support access after the workshop
Level 1 + 2 bonuses
Live follow up workshop for Metrics and Insights after 30 days

Frequently Asked Questions

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