The Art of Building Anticipation: What is a Book Teaser? Have you ever stumbled upon a video that left you wanting more, eagerly anticipating a product, movie or event? That’s the power of a teaser. It pulls us in, creates that feeling of excitement and anticipation. A book teaser does the same thing. A book […]
Crafting Compelling Book Teasers that Captivate and Engage Readers Read More »
Are you on Pinterest yet? Good. You need to be. Now, are you on Tailwind yet? Once again, you need to be. Life with Pinterest before Tailwind If you’re using Pinterest for your business or blog, then you already know just how good it is as a marketing tool. And you know how much good
If you’ve been online anytime in the past two or three years, you’ve probably noticed a growing trend of popup notices on a majority of the sites you visit. Most popular is the newsletter popup. Now, 10-15 years ago, popup notices were primarily ads — and they were annoying. We hated them. I’m not entirely
Are you using Pinterest as part of your author platform? If you’re not, then you really should be! Pinterest marketing itself is one of the more powerful forms of marketing today; but Pinterest marketing for authors completely changes the game. People tend to think of Pinterest as a place to look for recipes and craft
Pinterest Marketing for Authors: 7 Tips for Using Pinterest in your Author Platform Read More »
It seems like everywhere you go online, there is another author, social media expert, or marketing guru telling you what not to do on social media. I just did several searches using Google trying to find exactly what’s out there for “social media marketing for authors” and “social marketing best practices” and several searches in between. And
Not your Typical “What not to do on Social Media” Post Read More »
Freelance writing is definitely not what it used to be. Once upon a time, the freelance writer was the expert. The highly trained, highly skilled, and highly paid expert that businesses of all sizes sought out when they wanted the best. It wasn’t unheard of for a freelance writer to rake in hundreds or thousands
5 Steps to Marketing Yourself as a Freelance Writer Read More »
There are a lot of things that annoy me about various sites out there. Jumbled layouts, bad fonts, stolen graphics, bad writing. Well, here’s another one: that Twitter feed on the sidebar. I’m sure you know what I’m talking about. You’ve probably seen them on just about every blog you’ve ever gone to. Maybe it’s
Please Get Rid of that Twitter Feed on the Sidebar! Read More »
“You need to get on Social Media.” “You have to build your author platform.” “You have to have a strong online presence if you want to sell any books.” Just about every expert out there has said each of these phrases and more. And chances are you’ve heard all this already — if you want
What to do when you get Overwhelmed by the Social Media Marketing World Read More »
Have you been looking to build a chatbot to use on your Facebook Author page? Here are some things you need to know! With over a billion active users, Facebook Messenger is the most used messaging app out there. And it’s so easy to use, it allows us, as consumers, to connect with businesses much
We’ve all seen Facebook Like4Like Ladders. We may have even participated in some. I know I have. In the off-chance you’ve been living under a rock, a Facebook Like4Like Ladder is a noble thread posting on Facebook (usually in a group) that invites you to post a link to your author fan page or business
What are you really getting when you hop onto one of those Facebook Like4Like Ladders? Read More »
