A black woman writing in a notebook at a cafe wondering about author platform.

What is an Author Platform? (and Why You Need to Start Building One Fast)

Author Platform, Book Marketing /

It’s a question I hear all the time: What is An Author Platform? An author platform encompasses the author’s online presence, social media following, professional network, and other means of connecting with readers. In a nutshell, an author’s platform will help determine (especially for traditional publishers) how well the author might be able to sell […]

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A specialized stack of marketing books.

Why Book Marketing Requires a Specialized Approach

Book Marketing, Marketing /

“Marketing is marketing is marketing…” Every time I hear some guru explain marketing like this, I can’t help but shake my head a little. Okay, so technically “marketing is marketing”—when you consider that marketing is showing up for your audience. But not all marketing is the same. And book marketing requires a specialized approach precisely

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Woman wearing neutral colors typing on a laptop in front of a window for the blog post "Love Writing? Start Getting Paid to Write Articles"

Love Writing? Start Getting Paid to Write Articles

3 Comments / Content Marketing, Freelance Writing, Get Paid to Write, Writing Blogs /

If you’ve ever wondered if you can get paid to write, then you’ve probably already learned about the opportunity for getting paid to write articles. Writing articles has always been a powerful means of communication, but in the digital age, its significance has grown exponentially. With the advent of the internet and the proliferation of

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A person is tapping on a fictional keyboard button labeled "grammar" and choosing between regard vs regards

Regard vs Regards

Grammar Rules /

We all have those little pet peeves with how other people use language from time to time. Whether you’re someone who has to pick apart others’ social media posts over typos, or someone who cringes whenever you hear another person mispronounce certain words, or just someone who literally implodes every time someone uses the word

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A pair of glasses sitting on a pile of papers and notebooks with a cell phone on a wooden desk for the blog post "what to do if you've been accused of copyright infringement"

Caught Red-Handed? What to Do When Accused of Copyright Infringement for a Blog Photo

6 Comments / Writing Blogs /

I was accused of copyright infringement today… As an author, you know the importance of copyright protection. We have been dealing with book piracy and content theft for eons. And while the growth of technology has improved our lives in a lot of ways (here’s looking at you, typewriter!) it has also made it even

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Blurry cat sleeping upside down and smiling with the words Use Save the Cat to write a memoir

Saving the Cat and Telling Your Story: How to Use ‘Save the Cat!’ to Write a Memoir

Writing a Book, Writing Memoirs, Writing Nonfiction /

Chances are you’re already familiar with “Save the Cat!” This book, written by Blake Snyder, is a guide to writing successful screenplays. And since its release, it has grown into a full-blown franchise of how to structure different stories. There’s Save the Cat Writes a Novel, Save the Cat Writes for TV, and half a

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Blurry home office featuring a desklapmp and a laptop in front of a window with an empty chair and the words "Standing in Solidarity: Why All Writers Should Care about the 2023 Writer's Strike" and a mockup picket sign that reads "Words Shape Worlds"

Standing in Solidarity: Why All Writers Should Care About the 2023 Writer’s Strike

Writers /

The 2023 Writer’s Strike is hitting very different from previous strikes, probably because during the previous strikes I was still struggling with the very concept of what it meant for me to be a writer. Fair warning, I’m about to share a little bit about those struggles, but if you’d like to skip this part

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