You already know by now that the best way to build your brand and your authority within your field is to write and publish a book. But that’s just the first step. Once you’ve written the book, it’s up to you to determine the best ways to use that book to actually boost your brand […]
Are you on Pinterest yet? Good. You need to be. Now, are you on Tailwind yet? Once again, you need to be. Life with Pinterest before Tailwind If you’re using Pinterest for your business or blog, then you already know just how good it is as a marketing tool. And you know how much good
Are you using Pinterest as part of your author platform? If you’re not, then you really should be! Pinterest marketing itself is one of the more powerful forms of marketing today; but Pinterest marketing for authors completely changes the game. People tend to think of Pinterest as a place to look for recipes and craft
Pinterest Marketing for Authors: 7 Tips for Using Pinterest in your Author Platform Read More »
It seems like everywhere you go online, there is another author, social media expert, or marketing guru telling you what not to do on social media. I just did several searches using Google trying to find exactly what’s out there for “social media marketing for authors” and “social marketing best practices” and several searches in between. And
Not your Typical “What not to do on Social Media” Post Read More »
There are a lot of things that annoy me about various sites out there. Jumbled layouts, bad fonts, stolen graphics, bad writing. Well, here’s another one: that Twitter feed on the sidebar. I’m sure you know what I’m talking about. You’ve probably seen them on just about every blog you’ve ever gone to. Maybe it’s
Please Get Rid of that Twitter Feed on the Sidebar! Read More »
“You need to get on Social Media.” “You have to build your author platform.” “You have to have a strong online presence if you want to sell any books.” Just about every expert out there has said each of these phrases and more. And chances are you’ve heard all this already — if you want
What to do when you get Overwhelmed by the Social Media Marketing World Read More »
